Do I need a physical address?
No. Service-area businesses can hide their address and list the suburbs they serve.
Google Business Profile (formerly Google My Business) is the free listing that controls how a business appears in Google Maps and the local pack, including hours, photos, reviews, and contact details.
For most local businesses the profile generates more calls than the website itself. It needs to be claimed, verified, categorised correctly, kept consistent with the website, and fed with reviews and photos over time.
We set up or audit the profile as part of every website build and keep it tuned on the Growth and Partner care plans.
No. Service-area businesses can hide their address and list the suburbs they serve.
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